Time to pick up the Information Flow story again. The next leg for me is iCurrent. Over the last 2+ years, I’ve been working with a fabulous team with the full support of the VC I wished for to build a product for personalized news delivery for the mainstream audience. Two years quietly building a product. Are you crazy? I can hear some asking. In this day and age, when you can ship on the Internet in 6 weeks with no money from VCs, and when the audience can help you discover what they want?
Our case is rather simple:
1) the vision of what is wanted is old
2) achieving it is tremendously hard
3) we had earned a viewpoint on what was required
4) we were ready to play a round at a time to eliminate risks